TruFM 104.1

TruFM is a public broadcasting radio station live transmitted from East London, South Africa. Its first air date is 2008 and is owned by SABC. FM has the vision to become a credible voice, leading, the face of the nation and continent. Its mission is to become a high-performing, financially sustainable, digitized national public broadcaster. It provides compelling educational, informative, and entertaining content via all platforms.

The station values are Respect, Trust, Integrity, and Quality. The content is consisting of isiXhosa 60% and English 40%. FM primarily targets the youth between 16-34 years and males/females between the ages of 15 and 34. FM listeners are aspirational and hungry for education, development, and employment opportunities. It focuses on highly creative, trendsetting, Informative, and entertaining programs that meet the listeners’ demands.

It also offers an effective and lucrative platform for marketers. The station music format is Kwaito, R&B, Hip Hop, Afro Pop, Pop, Gospel, and House. It is a well-known platform for youth to express themselves without being judged. The broadcasting frequency is 104.1 MHz on the FM band. The transmission is available 24/7. It increases with 43 000 listeners from 164 000 to 207 000. Live streaming worldwide on the internet.

Programs of TruFM 104.1

Weekdays
TRUMORNINGS – 05:00 AM – 08:00 AM
TRUEXPERIENCE – 08:00 AM – 11:00 AM
TRUNEWS@11 – 11:00 AM – 12:00 PM
THE MIDDAY FREQUENCY – 12:00 PM – 03:00 PM
DRIVE 326 EC – 03:00 PM – 06:00 PM
TRU NEWS AT 6 – 06:00 PM – 06:30 PM
INCOKO – 06:30 PM – 07:00 PM
HLALANI KUM, MNA NDIHLALE KUNI – 07:00 PM – 10:00 PM
AFTER HOURS – 10:00 PM – 01:00 AM

Saturday Shows
SATURDAY HYPE – 03:00 AM – 05:30 AM
INTERCHANGE – 05:30 AM – 06:00 AM
SIGIDA NGENGOMA – 06:00 AM – 08:00 AM
THE PLAYROOM – 08:00 AM – 09:00 AM
TOP 30 – 09:00 AM – 12:00 PM
REGGAE TUNES – 12:00 PM – 01:00 PM
THE URBAN EXCHANGE (THE HIP HOP EDITION) – 01:00 PM – 03:00 PM
THE AVENUE – 03:00 PM – 05:00 PM
TRU SPORT – 05:00 PM – 06:00 PM
THE 411 – 06:00 PM – 09:00 PM
TRU HITS – 09:00 PM – 12:00 AM

Sunday Shows
ISINGQI SEZULU – 06:00 AM – 09:00 AM
THE NEST – 09:00 AM – 12:00 PM
THE URBAN EXCHANGE – 12:00 PM – 03:00 PM
SUNDAY CRUISE – 03:00 PM – 05:00 PM
NEWS REVIEWS – 05:00 PM – 06:00 PM

Contact Details

Address: SABC Building, No. 10 Independence, Boulevard Bhisho, 5605
Postal Address: Private Bag X0037, Bhisho, 5605
Studio: 086 035 2212
WhatsApp: 060 584 2833
Office: (040) 609 – 1800
Fax: (040) 636 – 4112
SMS: 34769
Official Website: http://www.trufm.co.za/
Facebook: https://www.facebook.com/trufm
Twitter: https://twitter.com/trufm
Instagram: https://www.instagram.com/trufm/

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