myfm Pembroke is a commercial broadcasting radio station owned and managed by My Broadcasting Corporation. Its call sign is CIMY FM. It transmits an adult contemporary radio format with the brand name myFM. Canadian Radio-television and Telecommunications Commission (CRTC) approved the station’s license in 2005. However, my Broadcasting applied to change the authorized contours on November 2, 2010, by increasing the average effective radiated power (ERP).
CRTC approved the application on January 13, 2011. The channel’s broadcasting power is 17,900 watts (34,000 maximum). Its transmitter is on Round Lake Road in Pembroke, near the Trans-Canada Highway (Ontario Highway 17). The studios and offices are in Victoria Center on Isabella Street. It uses 104.9 MHz frequency on the FM band. myfm broadcasts local news, events, community issues, weather updates, informational and talk shows, along with best hit music. It uses the slogan “Local News First.” The channel also streams live worldwide on the official website.
Address: Victoria Centre, 84 Isabella Street, Pembroke, Ontario, K8A 5S5
Contest Line: 1-855-WIN-myFM
Office: 613.735.6936 (myFM)
Text Line: 1-855-946-6936
Official Website: https://www.pembroketoday.ca/
Consider Listening: Pure Country 96.7